Opinion
Brat, Low-Rise Jeans and Diet Coke: Why Are We Welcoming Thinness Back?
Is the celebration of thinness reemerging, or did it never really leave
Trends
Explainers
Underconsumption Core: This Trend Is Not About The Economy
Underconsumption videos are snippets of normal life. Just regular stuff.
Explainers
2023 Is The Year Of Meta Cringe – And It’s So Damn Liberating
To cringe is to be free... and don't we all want to be free?
Opinion
Have We Reached Peak Self-Improvement?
I'm just tired.
Explainers
Why Soft Living On TikTok Isn't Just a Trend – It's An Act of Rebellion
Slow down, stop stressing, and reject capitalism.
Opinion
New Medium, Same Problems: Fashion Content Looks Exactly the Same in the Metaverse
Way back in the day, I used to have a fashion blog. Or rather, a “fatshion” blog – I was a woman who was just coming to terms with loving her plus-sized body and I wanted to develop the confidence to share it. I had a website where I shared outfit
Explainers
This Is the Big Lesson For Us All in the Viral Plant A Tree Co Drama
Tbh, that this went so viral really makes us all look bad.
Explainers
Do We Overuse Clinical Terms on Social Media? The Impact of Therapised Content
Not every experience is "literally traumatising."
Explainers
Noodle the Pug, Tarot, Astrology: Why Are We Looking For External Permission to Act?
TikTok sensation Noodle the pug highlights our desire to seek permission before we act.
Explainers
Why the 'Mid-Size Bodies' Trend on Social Media Isn't As Body Positive As It Seems
Is this just our old anti-fat biases, wrapped in a brand new hashtag?
Explainers
Why Are We Dressing Like It's 2003? This is How Trends Come Back Every 20 Years
2000s fashion is back... but why? This is why trends come back every 20 years, and how social media is accelerating the cycle.